Everly Place is an Ellington Properties tower on the edge of Mohammed Bin Rashid City, facing the Meydan Horizon lagoon. Thirteen storeys, a little over two hundred apartments in one and two bedrooms plus study variants up to three, arranged in a U around the pool deck.
Two addresses, and the one on your title deed
Everly Place is marketed as Mohammed Bin Rashid City, and on the ground that is a fair description: it faces the Meydan Horizon lagoon and sits inside the district’s commercial catchment. The Dubai Land Department register places the plot in Ras Al Khor Industrial Area 1, and Propsearch, reading the same file, lists both descriptions together.
Both are true. MBR City’s boundary runs down into the Ras Al Khor sector, and Dubai’s marketing names and its registry names have never matched. What it means in practice is that the title deed, the Oqood registration and any future valuation will read Ras Al Khor Industrial First, not Mohammed Bin Rashid City. If you are underwriting this against MBR City comparables, check that the comparables sit on the same side of that line.
The register entry
The scheme is filed as Dubai Land Department project 4499, under EPD BK Developers L.L.C, which is Ellington’s single-project company for this tower rather than a separate developer. UAE Property Checker, which republishes the department’s register, records the project value at AED 198m, a registered construction start of 8 June 2026, a registered completion of 30 June 2029 and a departmental inspection on 3 July 2026 that logged construction at 0 per cent.
Two numbers to carry into a sales conversation. The register counts 214 units where the market material counts 209 apartments, a gap of five that is most likely retail or service units rather than homes, and worth confirming. And the register’s completion date is 30 June 2029, while Propsearch carries an estimated handover of Q2 2030. A year separates those. Ask which date your SPA is written against, because that is the one that binds.
The building and the apartments
Thirteen storeys, set out as ground plus two podium levels, ten residential floors and a roof structure. The plan is a U wrapped around an infinity-edge pool deck, behind a glass facade with vertical fins. Propsearch records living-area ceiling heights of about 3.1 metres, engineered stone kitchen surfaces and European appliances, which is the specification end Ellington competes at.
The size schedule is worth reading closely. One-bedroom apartments run from 693 to 1,492 sq ft, which is more than double from the smallest to the largest under a single label, so “one bedroom” here describes a range of quite different homes rather than one product. Two-bedrooms sit at 1,175 to 1,285 sq ft, the two-bedroom-plus-study stretches to 2,047, and the three-bedroom-plus-study runs 1,704 to 1,818. Quote the layout code and the exact area when you ask for a price, not the bedroom count.
The payment structure asks more up front
Twenty per cent on booking, fifty per cent across construction and thirty per cent at handover, on the figures Propsearch and the broker sheets agree on. The Dubai convention on a launch is closer to ten per cent to book, so this asks for double the usual commitment at signature, and seventy per cent of the price falls due before you hold keys. Against a registered completion three years out, that is the number to weigh.
What is around it
The lagoon frontage is the product here, and the wider Meydan and Mohammed Bin Rashid City corridor is the argument: Al Khail Road (E44) along the western edge, Downtown Dubai and Business Bay a short run north, Ras Al Khor Wildlife Sanctuary and its flamingo lagoons immediately east, and Meydan Racecourse to the south. It is a car district rather than a Metro one, which is the trade against the central location.